Our Team (Who we are)
Bo Pentecost
Creative Director / Owner
Bo was born and raised in Indianola, Mississippi and always had an appreciation for anything creative. Bo graduated from The University of Mississippi with a degree in Computer Art with minors in Business, Journalism and Music. (Yes, he's well rounded :) While Bo certainly likes things that are beautiful, his main concern is always about the bottom line. Will this lead to sales!? Does this ACTUALLY improve business. Some things do. And some things don't. Bo likes to keep his ego in check, but will always offer his opinion. Clients would say that he is easy to work with. Bo lives in Madison with his wife, Lea, and has 2 sons, Alex and Carson.
Bo is very involved in the community. Currently, Bo serves on the Board of Directors for the Madison County Chamber of Commerce and actively participates in many local social and civic organizations.
Virgilio "V" Guardado
Art Director / Awesome Guy
V was born and raised in Tegucigalpa, Honduras and from a very young age he expressed his interest in the arts. In 2006 he obtained his BFA in Graphic Design from the Center of Design, Architecture, and Construction (CEDAC) in his country of origin. Immediately after, he was accepted and attended the MFA Graphic Design program at Rochester Institute of Technology in Rochester, New York. After graduation he moved to Jackson, Mississippi where he met and was hired by Bo. V loves typography, systems thinking in brand identity, and the influence of context in design thinking and approaches.